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How to Get Your Web Site Listed in the Major Search Engines

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Getting your web site listed in the major search engines is an
absolute necessity. Why? Because 85% of all people on the
Internet use them when searching for information. When they
type the keyword or keyword phrase in a major search
engine, up pops your web site, or at least you hope so.

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The easiest, fastest and free way to get listed in any of the
major search engines is getting links from other related sites
that point to your site. Once you get your web site listed in one
major search engine or directory, your site will appear in the others.

Besides working on your link building strategies, you can also
submit your web site to the major search engines.

Here’s how to submit to the major search engines, listed in
alphabetical order:

1. AllTheWeb.com - owned by overture which also provides results
for Lycos.

Free Submission
http://www.alltheweb.com/add_url.php
Only submit your homepage and a couple of inside pages.
It takes about 6 weeks before your pages appear.
There is no guarantee to get listed.

Paid Submission
AlltheWeb doesn’t have a direct paid inclusion program but uses
Lycos Insite Select
(http://insite.lycos.com/inclusion/searchenginesubmit.asp?co=undefined)
Price $35.00
It takes 72 hours to get listed. Your pages will be visited every
2 days for 1 year. This is a good option if you want a new site
to quickly get listed.

2.. Altavista - owned by overture
http://www.altavista.com/addurl/new

Free Submission
This gives you a basic submission.
You can add up to 5 URLS to be considered for inclusion in 4-6
weeks.
Submit your homepage and one or 2 other pages.
There is no guarantee of inclusion.

Paid Submission
AltaVista Express Inclusion
https://www.infospider.com/av/app/signup
Submit your homepage.
Your pages will be listed within 2 weeks and revisited regularly.
Price $39.00 I URL for a 6 month subscription
Guarantee: Your pages could be dropped if you don’t renew your
subscription.

3. Google.
http://www.google.com/addurl.html
Google is the top choice for searchers. It’s search engine
results also appear in Yahoo and AOL.

Free Submission
It is free to submit but there is no guarantee of a listing.
Submit your homepage and a couple of other pages.
It takes about a month for your pages to appear.

The best way to get listed in Google is to find a lot of related
inbound links - links from other sites that point to yours. This
will vastly improve your search engine rankings and your site will
probably show up more quickly.

4. Infospace.
http://www.infospace.com/info/submit.htm

Free to submit, however you need to fill out a form to get
listed.

5. Inktomi - it was recently purchased by Yahoo, so it may
provide results for Yahoo in the future.
http://www.inktomi.com/products/web_search/submit.html

Free Submission
As with all other major search engines, building links to your
site is the best way to go if you want to get listed for free.

Paid Submission
Inktomi’s search engine has an extensive network of Web search
partners, including MSN, About, HotBot, Overture.
It refreshes your site every 48 hours, to keep your content up to
date in the index.
Submit your homepage
Your site will be listed in 2 days and will be regularly
revisited up to one year.
Price $39.00/year. Each URL thereafter costs $25.00/year.
Guarantee: Your pages may be dropped if you don’t renew your
subscription.

6. Teoma - provides results for the popular web site Ask Jeeves
(http://ask.ineedhits.com)
Ask Jeeves owns the Teoma search engine. Teoma partners include:
Ask.com, Teoma.com, Metacrawler, Excite, iLor, MySearch.com,
MyWay.com, Ixquick, Mamma.com, Hotbot.com, Search123.com.

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Free Submission
Like the other major search engines, get links from other web
sites to point to yours and the search engines will eventually
find you though their linking structure.

Paid Submission
Ask Jeeves Site Submit (http://ask.ineedhits.com)
Submit your homepage
Your site will be listed within one week.
1st URL $30.00
2 - 1000 URLs $18.00 each
Guarantee: Your pages may be dropped if you don’t renew your
subscription.

Tips
1. Just submitting your web site to the major search engines is
not sufficient to get a good ranking. Make sure your web site is
correctly optimized before you do your submissions.
Read “How to Use Keywords to Optimize Your Site
for Search Engines (http://www.isitebuild.com/keywords)

2. Getting massive amounts of traffic doesn’t guarantee
sales. Your web site copy must pull your visitors through the
page for them to take action. Get others to read your copy
and ask for their opinions.

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3. To achieve higher rankings (and therefore more traffic) in
the search engines, you need to continually refine your web
site. Monitor your web site rankings and if necessary,
adjust the keywords in your meta tags and web site copy.

4. Search engines should be only one of your marketing
strategies. One week you could be at the top of a search
engine, the next week your site may disappear. Therefore
don’t just rely on traffic from the search engines, but use
other methods to drive traffic to your site.

Now go and submit your site to these major search engines.
When you succeed in getting a top listing, as a result of taking
action on this article, drop me a thank you note -
I’ll be cheering for you!

Part 2 of this article will explain how to get listed in the
Major Directories.

About the Author

Herman Drost is the author of the popular ebook:
“101 Highly Effective Strategies to Promote Your Web Site”
http://www.isitebuild.com/web-site-promotion
Subscribe to his Marketing Tips newsletter for more original
articles. mailto:subscribe@isitebuild.com. You can read more
of his in-depth articles at: http://www.isitebuild.com/articles

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Logo in the Browsers Address Bar - Favicon

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Logo in the Browsers Address Bar - Favicon

 by: Michael J Medeiros

Several people have asked me about logo branding with an image that appears in a users address bar. While I personally removed the Favorite Icon from most of my hosts (In the process of creating a more presentable graphic), it is an important factor for establishing a branding for your Website. There are primarily two benefits achieved with using a favicon.

The most prominent benefit is when a user bookmarks a page within the Website, the Favorite Icon will appear next to the bookmark. This provides a professional and unique appearance within the users computer that will make a supporting website standout from the cluster of links on his or her computer.

Another benefit is the appearance of the icon within a users address bar. This adds to charisma of a Website. Once again, the user should have a memorable visit from a professional and unique browsing experience. The address bar icon rarely changes from Website to Website. Because of this, a small logo will definitely be noticeable to users of a Website.

What is Favicon?

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A favorites icon (favicon) is a simple 16×16 or 32×32 pixel image, using 16 colors, that is named favicon.ico and uploaded into a websites root directory. The image will automatically appear within bookmarks on a computer. Additionally, a simple call tag can be added to pages within a Website to make the same image appear within a Browser’s address bar.

How to use Favicon on a Website

Understand that some browsers will not support the image. However, this will not effect the browsing experience of users that can not support the favicon.ico image. Additionally, certain hosting services may not allow the use of a favorites icon, although this is fairly rare. It is commonly believed that browsers older than ie5 will not support the image in the address bar.

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Simply open an image editor and create a 16 color 16×16 or 32×32 image. It is recommended that colors similar to the Sites theme are used, for obvious reasons. When a suitable image is decided upon, save the file as favicon.ico. Open the preferred ftp software used and upload the file to the root directory of the Website.

Once a unique image is created and residing within the root directory of the Website, add this simple tag head the head tags of pages the icon should appear:

<link rel=”shortcut icon” href="url to /favicon.ico" type=”image/x-icon” />.

The icon can reside in any directory and be called upon with this tag. In contrast, for the icon to appear as the site logo within a users favorites, it must reside in the root directory.

I Uploaded the Icon, It’s Not Working

Nearly 100% of the times this is done, the icon will not appear right away. Clear the Browsers memory, and refresh the page in question. It may take three or for refreshes for the image to appear, if certain elements of the Webpage are stored within the temporary internet files on a computer.

If the icon still fails to appear, double check the location, name, size, and the tag being included within the pages.

I’ll see your logo in my address bar ;)

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About The Author

Michael Medeiros has a background in business and advertising. He is the owner and creator of Mjmls. A website that offers various promotional resources for businesses and individuals. Add your Website to the Mjmls Link Directory: http://links.mjmls.com.

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